Tag Archives: Rose Art Museum
February 28, 2009

Brandeis Reverses Rose Art Decision

As an alum, I received a message from Jehuda Reinharz, President of Brandeis. Although the previous message was clearly that they the school was closing the Rose Art Museum, the new message was sent “clear up some of the misconceptions surrounding these issues.”

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Dear Brandeis Alumnus/a,

It has been more than a month since our initial announcement concerning the Rose Art Museum. With that in mind, I write today hoping to provide you with further insight into the University’s decisions regarding the Rose and the financial challenges confronting our alma mater. I expect this FAQ briefing (see below) will clear up some of the misconceptions surrounding these issues.

As we move forward, I plan to keep you informed about the steps the University is taking to respond to the worldwide economic turmoil. I need each of you as alumni, donors, and ambassadors to step forward to help Brandeis through this difficult period.

The last month has not been easy for our Brandeis family, but I am convinced that we will emerge as a stronger university poised for continued greatness in the years ahead.

Best,

Jehuda Reinharz, PhD ’72, President



Brandeis FAQ: Answers to Frequently Asked Questions

Q. What is the situation involving the Rose Art Museum?

A. Unfortunately, there has been a great deal of misinformation circulating in the media regarding the Rose. The facts are:

1. The Rose is NOT going to close. The Board of Trustees voted to keep the Rose open as a teaching and exhibition gallery that is even more fully integrated into University life and the academic enterprise. A faculty-student-trustee committee is looking into ways to accomplish this goal. We envision a day when the Rose will host additional events, welcome more visitors from both on and off campus, and exhibit student and faculty art alongside some of the collection’s notable works. We are pleased to share the news that a donor recently stepped forward to help fund the continued operations of the museum.

2. The Board of Trustees voted to authorize Brandeis to sell a limited number of pieces in the collection — if the need arises in the future. Nothing will be sold into the currently depressed art market.

Q. How has the worldwide economic turmoil affected Brandeis?

A. Like all colleges and universities across the country, Brandeis is feeling the effects of the global financial downturn. The value of our endowment has fallen, the forecast for fundraising is unclear, and student financial-aid needs have grown (more than 70 percent of Brandeis students currently receive financial aid, and the number is expected to increase).

All institutions — from the wealthiest to the most modest — have seen their endowments decrease in value, some reportedly by as much as 40 percent or more. Because we generally invest more conservatively than our peers, the Brandeis endowment is down about 25 percent from its peak of more than $700 million.

Since no one is sure when the worldwide economic situation will turn around, the University administration is taking a conservative approach and projecting that Brandeis will be facing operating budget shortfalls for as many as five years.

Q. Why is Brandeis particularly vulnerable to this economic downturn?

A. Because we are such a young institution (some of our peers had a head start of a century or more), the endowment funds Brandeis has raised in recent years have not had the time and sustained favorable market conditions in which to appreciate gains. In fact, the University has only recently been able to build a modest “rainy day” fund.

Like most of our peers, Brandeis has historically drawn about five percent of the endowment for current operations (more than $35 million in recent years). However, many of the recently established endowment funds are now “underwater” — worth less now than the day they were created — so there are no gains. Massachusetts state law prohibits us from dipping into the endowment’s principal.

The endowment proceeds that have traditionally supported students, faculty, academic programs, and other needs now must come from other sources.

Q. What is the University doing to address the budget situation?

A. While some colleges and universities are only now confronting the new economic realities, we began to take decisive steps to reduce costs in the middle of last year. All decisions are being made to ensure that the academic enterprise is not compromised and that Brandeis remains accessible and affordable to all students. Among the moves we made to reduce costs:

1. We indefinitely delayed the second phase of the Science Complex Renewal Project and halted all capital projects that were not fully funded.

2. Brandeis cut operating budgets, implemented a hiring freeze for faculty and staff, froze faculty and staff salaries for fiscal year 2010, and eliminated 74 staff positions (six percent of staff).

Additionally, the new Curriculum and Academic Restructuring Steering Committee, which is comprised of faculty and chaired by the dean of Arts and Sciences, is looking at a wide range of possible changes in academic programs and departmental structures to achieve maximum efficiency while ensuring that Brandeis retains its reputation for undergraduate educational excellence, remains competitive and distinctive, and holds a special appeal for talented students.

Q. Will these measures be enough to solve the University’s financial problems?

A. Even with available reserves to support operations for the next 18 months and the latest round of budget reductions, Brandeis may need to identify additional ways to reduce expenses or raise money. One of the revenue-raising options being considered is selling a limited number of works from the Rose’s collection, if necessary.

Q. Will the University’s future be as bright as its past?

A. Brandeis is taking the necessary steps to ensure that the University preserves the educational and research reputation that has been so painstakingly created over the past sixty years. Brandeis has accomplished a great deal in its history, including being ranked in the top tier of the nation’s colleges and universities. The University has experienced difficult times in the past and emerged even better than before. With the guidance of our dedicated faculty, skilled Board of Trustees, committed senior administration, and devoted alumni and friends, the University will come out of this challenging period as a stronger institution.

February 1, 2009

Brandeis is Closing the Rose Art Museum

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My alma mater has decided to shut down the Rose Art Museum and sell off its collection of modern art. As an alum I received a letter from Jehuda Reinharz, the president of Brandeis and Allen Alter (’71), President of the Brandeis Alumni Association.

The school is clearly looking to collection as way to close its funding gaps. Given the laws for donation, they would have a hard time selling pieces while the museum is still in operation. I am sure it was a hard decision for the school administration and they knew they would get lots of bad press. (Cynics may claim that the closing was a ploy to increase donations.)

The Boston Globe is reporting a big increase in attendance at the Rose Art Museum since the announcement: With shutdown looming, Brandeis museum draws new fans.

I have not seen any reaction from Edward and Bertha Rose, the benefactors of the museum.

Felix Salmon writes about How Deaccessioning Rules Doomed the Rose Art Museum. He notes that legal limitation would prevent the school from selling off pieces. Apparently, shutting down the museum makes it easier to sell off some pieces for immediate funding.

I have no opinion on whether closing the museum is a good decision or a bad one. I only visited it once while I was enrolled. Even though I live in Greater Boston, I have not visited the museum since.

I am disappointed in how Brandeis has handled the process and the media relations.

This failure is described by another Brandeis graduate, Miles Unger, in an editorial in the Boston Globe: A Betrayal of Trust at Brandeis.

But we expect those who run our universities to be guardians, not managers. Treating its cultural treasures as mere commodities to be auctioned off when times get tough is a betrayal of trust. It not only deprives the community of vital resources but, more importantly, cheapens the entire notion of a liberal education by reducing these cultural artifacts and the ideas they embody to cash equivalents. The message it sends is that even here, capital is king and ideas expendable.

UPDATE: And more. . .

An Op-Ed in The Justice (the independent student newspaper of Brandeis) by Emily Liefer – Rose Shutdown Risks our Image.

From the Brandeis Hoot – Students Sit-in to Protest Rose Closing

From the Brandeis Hoot – Faculty Vote to Revisit Rose Art Decision.

From the Brandeis Hoot – University Faces Legal Issues in Selling Rose Art

From Innermost Parts – A Summary of the Student Forum on the Closing

Just further items showing that Brandeis did a poor job of handling this difficult process.

It is interesting to see that the Brandeis endowment decreased from $712 million to $549 million and is predicted to fall to $468 million this year. The estimated value of the Rose Art Museum collection of 7,000+ pieces is about $350 million. That is a big chunk of change sitting behind the neon for an institution desperate for cash.

Further Update:

The Director of the Rose Art Museum has issued a statement regarding the closing: Statement from Michael Rush, Director of the Rose Art Art Museum, regarding the impending closing of the museum.(.pdf)

I want you to know from me some basic facts: neither the Rose staff nor the Rose Board of Overseers had any knowledge of this decision. Indeed, we were never consulted at all. We were informed one hour before the press release went out. Do not be fooled into thinking that the Rose is being closed because it is a financial drain on the university. It isn’t. While acknowledging the profound financial challenges every institution is facing, the Rose, a fundamentally self sustaining entity within Brandeis, is in relatively good financial health. The Rose is being closed due to the University’s desire to sell the cherished collection. Period.

Further, Further Update:

A Brandeis Arts publication came in the mail yesterday, with several pages on the Rose Art Museum and its collection. A further blunder by Brandeis. They should have thrown them away and just lost the printing costs. Mailing them makes it clear that the administration did get its own house in order before announcing the decision to close the museum.

Further, Further, Further Update:

The February 3 Wall Street Journal has a full page of stories on the closing of the Rose Art Museum. All portray Brandeis very poorly.